How the Funeral Home Niche is Killing it on Tik Tok

If you're a blogger or business owner, you know that Tik Tok is a powerful marketing tool. But what you may not know is that the funeral home niche is killing it on the app! In this blog post, we'll take a look at some of the best funeral home Tik Tok accounts and see...

The Top 3 Social Media Platforms in 2022

In a world where social media prevails, it’s become increasingly common for most people throughout the country and world to have an account on at least one of the many platforms available to users interested in connecting with others. Social media provides us with the...

6 Reasons for Using TikTok Marketing

TikTok is a successful app that has created a new form of marketing. TikTok allows users to post short videos and receive feedback from their followers in the comments section below the video. TikTok’s popularity stems from its simplicity, ease of use, and ability to...
How the Funeral Home Niche is Killing it on Tik Tok

How the Funeral Home Niche is Killing it on Tik Tok

If you're a blogger or business owner, you know that Tik Tok is a powerful marketing tool. But what you may not know is that the funeral home niche is killing it on the app! In this blog post, we'll take a look at some of the best funeral home Tik Tok accounts and see...

read more
The Top 3 Social Media Platforms in 2022

The Top 3 Social Media Platforms in 2022

In a world where social media prevails, it’s become increasingly common for most people throughout the country and world to have an account on at least one of the many platforms available to users interested in connecting with others. Social media provides us with the...

read more
6 Reasons for Using TikTok Marketing

6 Reasons for Using TikTok Marketing

TikTok is a successful app that has created a new form of marketing. TikTok allows users to post short videos and receive feedback from their followers in the comments section below the video. TikTok’s popularity stems from its simplicity, ease of use, and ability to...

read more
The Evolution of Media

The Evolution of Media

According to an article by CBS, Social media was launched in 1996, with a site called Six Degrees. We really didn’t see many online users until 2002 with Friendster becoming a hit. Known for a new way in connecting people, soon other platforms joined the ranks. It...

read more
Facebook is the Walmart of Social Media

Facebook is the Walmart of Social Media

Facebook originated in 2004 with college students being their main audience, but it quickly grew by encompassing a wide range of demographics that we see today. With over 1.4 billion users, Facebook has quickly grown as one of the world’s leading social media platforms.

read more
What is Pillar Content and Why Is It So Important?

What is Pillar Content and Why Is It So Important?

Pillar content refers to the type of content you're posting on a routine basis. It's an integral part of your marketing strategy because it allows you to connect with more people. When consumers know that you post specific content at certain times on different days of...

read more
What to Look for in a Content Creator

What to Look for in a Content Creator

When you need a content creator to help you take your business to the next level with high-quality content that you can use on websites and social media, it helps to know what to look for in that person. You’re going to want to find a reliable creator with a creative...

read more
The Content You Need on Social Platforms to Be Successful

The Content You Need on Social Platforms to Be Successful

When you’re starting a business, using different social media platforms is one of the most important things for you to do. Social media is an excellent way for business owners to spread knowledge to others about your business while connecting with people from areas...

read more
The Importance of Taking a Break: The Big Brand Theory

The Importance of Taking a Break: The Big Brand Theory

This episode of The Big Brand Theory includes our host, Kyle Johnson. He is taking the time to talk about the importance of taking a break. Keep reading to discover WHY you should actually rest your body! How often do you take the time to relax and enjoy...

read more
Identity Built Branding: The Big Brand Theory

Identity Built Branding: The Big Brand Theory

On this episode of The Big Brand Theory, our host, Kyle Johnson spoke with Julius Geis, he has over 17 years in the branding industry. Do you know much about identity-built branding? When selling a product or service, branding is essential. It...

read more
Pricing Your Services To Better Your Branding

Pricing Your Services To Better Your Branding

Pricing is a taboo topic nowadays. With the rise of freelancing, social media marketing, and free online-training certificates, it feels like people who offer services are having to get more and more competitive when it comes to pricing. So, how much is too much? How...

read more
Systemizing Success: The Big Brand Theory

Systemizing Success: The Big Brand Theory

On this episode of The Big Brand Theory, our host, Kyle Johnson spoke with Justin Maust, Leadership Trainer and owner of Rackley Restoration all about how to build and achieve your vision for your organization.Justin helps clients with three things: building their...

read more
Why Pinterest Is Still A Good Idea In 2021

Why Pinterest Is Still A Good Idea In 2021

Whatever you do for a living, you’ve probably spent some time on pinterest. It is truly a fun platform full of great recipes, inspiration, and how-tos. It is so easy to use and also easy to find yourself spending hours on. So, have you ever considered using it for...

read more
Disrupting Education: The Big Brand Theory

Disrupting Education: The Big Brand Theory

Editor’s Note: On this episode of The Big Brand Theory, our host Kyle Johnson spoke with Chris Do, founder of The Futur, about educating your followers, being an early adopter, and the magic of providing value to your brand's community.| BREAKING THE WHEEL |Chris’...

read more
Slow And Steady Wins The Race

Slow And Steady Wins The Race

Goal setting is an important part of any business. Once you brainstorm and identify a goal, it can be inspiring and you likely want to jump on it. Whatever your goal is and however inspired you’re feeling, it is likely the complications of life will shortly present...

read more
Sales + Marketing = The A-Team! The Big Brand Theory

Sales + Marketing = The A-Team! The Big Brand Theory

Editor’s Note: On this episode of The Big Brand Theory, our host, Kyle Johnson spoke with Joreon Corthout, co-founder of Salesflare, about CRMs and how to use them for success in B2B marketing.B2B selling requires top notch organization. Keeping track of follow-ups,...

read more
The 4 Aspects of a Great Logo

The 4 Aspects of a Great Logo

What is your brand trying to say? Well, forget about it. Your logo already said it. So, have you taken a second to figure out what your logo is really saying? Your logo is a first impression, a qualification, and a differentiator. A good logo takes your business from...

read more
Transparency: The Solution To All Your Marketing Problems

Transparency: The Solution To All Your Marketing Problems

Transparency in business is not a new concept. It just isn’t. Everyone knows that in any industry, there needs to be transparency so that there can be trust between all parties. That being said, transparency in business can easily be underemphasized during day-to-day...

read more
Real. Clear. Branding. The Big Brand Theory

Real. Clear. Branding. The Big Brand Theory

Editor’s Note: Hey, hey! Our team at Blackwood has a podcast called The Big Brand Theory! This episode, our host, Kyle Johnson spoke with Kem Meyer, owner and brand therapist at Kem & Company, about communication and how to use it in the best way possible for your...

read more
The Journey of Customer Experience

The Journey of Customer Experience

The journey of customer experience is no simple journey. It has to do with every single aspect of your brand and company. Luckily for us, it is something that can be observed and optimized. Just like anything else in your business, you shouldn’t miss your opportunity...

read more
The Magic of Influencer Marketing: The Big Brand Theory

The Magic of Influencer Marketing: The Big Brand Theory

Editor’s Note: Hey, hey! Our team at Blackwood has a podcast called The Big Brand Theory! This episode, our host, Kyle Johnson spoke with Hannah Corn, Global Social Media Manager at Lippert Components, about influencer marketing and how it can be a great strategy for...

read more
Can You Plan Viral Content?

Can You Plan Viral Content?

Viral content is a hot commodity. It seems like every other day there is a new viral video or photo that is circulating around all social media platforms. Amplified throughout the pandemic, viral content can truly be make or break for some businesses. Going viral can...

read more
Digital Marketing Is Not Marketing: The Big Brand Theory

Digital Marketing Is Not Marketing: The Big Brand Theory

Editor’s Note: Hey, hey! Our team at Blackwood has a podcast called The Big Brand Theory! This episode, our host, Kyle Johnson spoke with Dain Walker, founder and CEO of Victory Front, about marketing strategy, digital marketing, and going viral.  If I could give any...

read more
Facebook Boosting vs. Ads: Which Is Better?

Facebook Boosting vs. Ads: Which Is Better?

It’s no secret that Facebook is pay to play. If you want your content to be seen by significant amounts of people, you have to give your money to them. Whether it’s an ad or a boosted post, reaching your audience is always more efficient when you’ve invested some...

read more
Pivoting In An Unpredictable World: The Big Brand Theory

Pivoting In An Unpredictable World: The Big Brand Theory

Editor’s Note: Hey, hey! Our team at Blackwood has a podcast called The Big Brand Theory! This episode, our host, Kyle Johnson spoke with Kelli Stopczynski, Director of Marketing at Quality Dining, Inc., about pivoting in business during unexpected times.  YOU DIDN'T...

read more
How 2020 Changed Social Media

How 2020 Changed Social Media

It is safe to say that we all have probably noticed a difference in the way we use social media over the past year. From a community standpoint, being stuck inside has made us rely more on technology and social media to connect with others. On top of that, to continue...

read more
3 Keys to Mastering Social Media for your Business

3 Keys to Mastering Social Media for your Business

Drop in your email to get the 3 keys for mastering social media for your business. 

Your PDF is on its way!