by Blackwood Creative | Jun 8, 2021 | Advertising, Branding, Business, General, Graphic Design, Marketing, Printing |
What is your brand trying to say? Well, forget about it. Your logo already said it. So, have you taken a second to figure out what your logo is really saying? Your logo is a first impression, a qualification, and a differentiator. A good logo takes your business from...
by Blackwood Creative | Jun 1, 2021 | Branding, Business, Content Marketing, General, Marketing, Podcast, Social Media |
Editor’s Note: On this episode of The Big Brand Theory, our host, Kyle Johnson spoke with Tom Ross, CEO of Design Cuts, about building a great community in an unscalable digital environment. | YOUR AUDIENCE IS MORE THAN A NUMBER | Do you know your audience? Whatever...
by Blackwood Creative | May 25, 2021 | Advertising, Branding, Business, Content Marketing, General, Graphic Design, Marketing, Social Media |
Transparency in business is not a new concept. It just isn’t. Everyone knows that in any industry, there needs to be transparency so that there can be trust between all parties. That being said, transparency in business can easily be underemphasized during day-to-day...
by Blackwood Creative | May 4, 2021 | Advertising, Branding, Business, Content Marketing, General, Marketing, Social Media |
Editor’s Note: Hey, hey! Our team at Blackwood has a podcast called The Big Brand Theory! This episode, our host, Kyle Johnson spoke with Hannah Corn, Global Social Media Manager at Lippert Components, about influencer marketing and how it can be a great strategy for...
by Blackwood Creative | Apr 27, 2021 | Branding, Business, Content Marketing, General, Graphic Design, Marketing, Social Media |
Viral content is a hot commodity. It seems like every other day there is a new viral video or photo that is circulating around all social media platforms. Amplified throughout the pandemic, viral content can truly be make or break for some businesses. Going viral can...