by Blackwood Creative | Apr 2, 2020 | Branding, Business, General |
A brand guide is a document or booklet that contains everything a designer would need to represent your brand. This includes your logos, spacing information, company colors, and company fonts. The bigger your company, the more your brand guide will include…but...
by Blackwood Creative | Mar 31, 2020 | Branding, Content Marketing, General, Marketing, Social Media |
It’s no secret that deciphering the tone of written words can be difficult. How many times have we all misinterpreted someone’s text message? Marketing copy works the same way. It can be really difficult to determine what some brands are saying if they aren’t being...
by Blackwood Creative | Mar 9, 2020 | Branding, Business, General |
Back in 2016, Facebook officially launched Messenger Platform, an automated messaging tool aimed at businesses to send messages to clients giving them an overview of the company, sending links or videos, or answer customer questions about products or services. Then,...
by Blackwood Creative | Feb 13, 2020 | Advertising, Branding, Business, General, Marketing |
Here at Blackwood Creative, we put our clients first. Your business and your success is at the center of everything we do, and we are committed to working with you to get the results you’re after. We’ve come up with a thorough process to increase your engagement,...
by Blackwood Creative | Feb 11, 2020 | Advertising, Branding, Business, General, Marketing, Social Media |
Analytics don’t ever really see the spotlight; they’re typically more behind-the-scenes, like a stage manager for a theatrical production. However, what most people don’t realize is that analytics are a huge part of why the results of marketing can be so positive...
by Blackwood Creative | Feb 6, 2020 | Branding, Business, General, Marketing |
We’ve said it before, and we’ll say it again. Marketing isn’t just a one-and-done type deal; it’s a strategy game that’s specific to each brand. As such, marketing implementation takes on different forms depending on the categories a specific business falls...
