by Joanna Reichert | Sep 14, 2023 | Advertising, Graphic Design, Marketing |
Hey there! Today, we’re diving into the captivating world of color psychology and its incredible impact on building brand emotions. At Blackwood Creative, we believe that understanding the magic behind colors can supercharge your campaigns, making them more...
by Joanna Reichert | Jul 7, 2023 | Advertising, Marketing |
Today, let’s talk about a common mistake that many companies, especially small and medium-sized ones, tend to make: designating their administrative staff to handle marketing endeavors. Now, we know it might seem like a cost-effective solution, but trust me,...
by Joanna Reichert | Apr 17, 2023 | Advertising, Content Marketing, Marketing, Social Media |
As a business owner or marketing professional, you likely spend a lot of time creating content for your website, blog, and other marketing channels. But have you considered repurposing this existing content for use on social media as well? Here’s what we recommend for...
by Blackwood Creative | Mar 22, 2023 | Advertising, Content Marketing, General, Marketing, Social Media |
Smart companies create client avatars to know exactly how best to reach prospective customers. But what do you do when your product or service casts a wide net instead of a small one? How do address the problem of reaching an audience with vast and often opposing...
by Blackwood Creative | Nov 1, 2021 | Advertising |
to buy products from your business. Consumers will often try a company for the first time when they see that business having an excellent sale to get some steep discounts on products that they’ll end up loving. If you want to make sure you’re getting consumers...
by Blackwood Creative | Jul 20, 2021 | Advertising, Branding, Business, Content Marketing, General, Marketing, Social Media |
Pricing is a taboo topic nowadays. With the rise of freelancing, social media marketing, and free online-training certificates, it feels like people who offer services are having to get more and more competitive when it comes to pricing. So, how much is too much? How...
