by Blackwood Creative | Aug 20, 2020 | Advertising, General, Social Media |
We talk a lot about Facebook ads and how great of an option they are for expanding the reach of your business. But what about that little “Boost” button you often see hovering over your posts? In a way, boosting Facebook posts is like the Lite version of advertising;... 
by Blackwood Creative | Jul 9, 2020 | Advertising, Branding, Business, General, Marketing |
We know…we just talked about how amazing print marketing can be. But we’ve got to at least briefly cover email marketing! Though it may seem like a one-way ticket to someone’s junk folder, there are ways to actually make email marketing an efficient form... 
by Blackwood Creative | Jun 30, 2020 | Advertising, Business, General |
We have definitely preached the importance and influence of video content on our blog. Nowadays, videos are one of the most effective ways to reach an audience. With that knowledge, why wouldn’t you be taking advantage of the benefits? Occasionally, video marketing... 
by Blackwood Creative | Jun 2, 2020 | Advertising, Business, General |
When it comes to digital advertising, you’ve probably at least heard about Google Ads. Also referred to as Google Adwords, this advertising program was created in 2000 with about 350 advertisers. 20 years later, there are now over a million people and companies... 
by Blackwood Creative | Apr 30, 2020 | Advertising, Branding, General, Marketing |
The only surefire way to drive conversions through your website is to have a compelling call to action. But what qualifies as clickable? There are a lot of things to keep in mind when writing a call to action that people will actually want to say yes to. What is a... 
by Blackwood Creative | Apr 28, 2020 | Advertising, Business, General, Marketing |
When something exciting happens for your business, you want to shout it from the rooftops! Sometimes posting online about your exciting news just isn’t enough, and perhaps you’re looking for another option. If so, it may be time for you to consider putting out a press... 