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Cookies: What They Are & Why We Use Them

Cookies: What They Are & Why We Use Them

by Blackwood Creative | Jan 19, 2021 | Business, General, Marketing, Web Design | 0 comments

Have you ever had a pop-up from a website talking about cookies? Unfortunately, they’re not offering you free chocolate chip cookies. These pop-up messages often include a disclaimer about not selling your data, but why? What are cookies, and why do so many websites...
Who Are Micro-Influencers & What Do They Do?

Who Are Micro-Influencers & What Do They Do?

by Blackwood Creative | Jan 12, 2021 | Content Marketing, General, Marketing, Social Media | 0 comments

In the world of social media, influencers (and people who call themselves influencers) are everywhere. Typically, influencers are regarded in a similar way to celebrities: they show up at events, are sponsored by brands, and live luxurious lives. However, there is a...
How Social Media Marketing Changed In 2020

How Social Media Marketing Changed In 2020

by Blackwood Creative | Dec 30, 2020 | Business, Content Marketing, General, Marketing, Social Media | 0 comments

2020 is finally almost over – did you think we’d make it this far?! This past year changed practically everything about the way all of us were used to living. Social media marketing is no exception – 2020 impacted the digital landscape tremendously, and...
2021 Social Media Marketing Trends: What Lies Ahead?

2021 Social Media Marketing Trends: What Lies Ahead?

by Blackwood Creative | Dec 16, 2020 | General, Marketing, Social Media | 0 comments

So, 2020…happened. While we can’t say it’s been an easy year, it certainly has been an exciting year, at least as far as social media marketing is concerned. We were already a very digital society, but as we’ve been inside so often this year, we’ve somehow...
Your Business’s Tone On Social Media

Your Business’s Tone On Social Media

by Blackwood Creative | Dec 3, 2020 | Business, Content Marketing, General, Marketing, Social Media | 0 comments

It’s no secret that deciphering the tone of written words can be difficult. How many times have we all misinterpreted someone’s text message? Social media copy works the same way. It can be really difficult to determine what some brands are saying if they aren’t being...
10 Website Metrics You Must Be Measuring

10 Website Metrics You Must Be Measuring

by Blackwood Creative | Nov 19, 2020 | Business, General, Marketing, Web Design | 0 comments

When you’re looking at reports of the traffic you’ve seen on your website during the last period of time, it’s important that you know what you’re looking at! Each different number is an incredibly valuable metric and insight into your audience. Every little bit of...
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  • Crafting Credibility Through Your Web Strategy
  • Cookies: What They Are & Why We Use Them
  • Who Are Micro-Influencers & What Do They Do?
  • Battle Of The Social Media Stories
  • How Social Media Marketing Changed In 2020

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