by Blackwood Creative | Jul 9, 2020 | Advertising, Branding, Business, General, Marketing |
We know…we just talked about how amazing print marketing can be. But we’ve got to at least briefly cover email marketing! Though it may seem like a one-way ticket to someone’s junk folder, there are ways to actually make email marketing an efficient form... 
by Blackwood Creative | Jun 9, 2020 | General, Marketing, Podcast |
Editor’s note: Hey, folks! Our team at Blackwood has launched a podcast called The Big Brand Theory, and we’re currently doing a “Marketing Vs.…” series. If you’d prefer to listen to the episode about Marketing vs. Sales, you can do so at this link. Enjoy!! Marketing... 
by Blackwood Creative | Jun 4, 2020 | Business, Content Marketing, General, Marketing |
If you’re reading this message, you’re aware that we have a blog.😉 Many, many other businesses also maintain their own blogs, posting content on a regular schedule. But why? What do businesses actually gain from writing blogs? Photo by Christian Wiediger on Unsplash... 
by Blackwood Creative | May 28, 2020 | Branding, Content Marketing, General, Marketing, Social Media |
When you’re talking face-to-face with someone, your tone can tell them a lot about what you’re really saying; there are certain audible cues that help people understand how something is being said and what the speaker really means. However, when you’re reading words,... 
by Blackwood Creative | May 19, 2020 | Business, General, Marketing, Web Design |
Along with the rise of technology over the past several years, there has been an upswing in platforms advertised to help you build a website for yourself or your business. It seems as though there is always a new website building tool on the market! With so many... 
by Blackwood Creative | Apr 30, 2020 | Advertising, Branding, General, Marketing |
The only surefire way to drive conversions through your website is to have a compelling call to action. But what qualifies as clickable? There are a lot of things to keep in mind when writing a call to action that people will actually want to say yes to. What is a... 