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Cookies: What They Are & Why We Use Them

Cookies: What They Are & Why We Use Them

by Blackwood Creative | Jan 19, 2021 | Business, General, Marketing, Web Design | 0 comments

Have you ever had a pop-up from a website talking about cookies? Unfortunately, they’re not offering you free chocolate chip cookies. These pop-up messages often include a disclaimer about not selling your data, but why? What are cookies, and why do so many websites...
Who Are Micro-Influencers & What Do They Do?

Who Are Micro-Influencers & What Do They Do?

by Blackwood Creative | Jan 12, 2021 | Content Marketing, General, Marketing, Social Media | 0 comments

In the world of social media, influencers (and people who call themselves influencers) are everywhere. Typically, influencers are regarded in a similar way to celebrities: they show up at events, are sponsored by brands, and live luxurious lives. However, there is a...
Battle Of The Social Media Stories

Battle Of The Social Media Stories

by Blackwood Creative | Jan 5, 2021 | Content Marketing, General, Social Media | 0 comments

Lately, social media stories seem to be the craze amongst the most popular platforms. Pioneered by Snapchat back in 2013, stories are full-screen, vertical pictures and videos outside of the regular feed which only last 24 hours before disappearing. They provide a...
How Social Media Marketing Changed In 2020

How Social Media Marketing Changed In 2020

by Blackwood Creative | Dec 30, 2020 | Business, Content Marketing, General, Marketing, Social Media | 0 comments

2020 is finally almost over – did you think we’d make it this far?! This past year changed practically everything about the way all of us were used to living. Social media marketing is no exception – 2020 impacted the digital landscape tremendously, and...
Sales Strategy Going Into 2021: The Big Brand Theory

Sales Strategy Going Into 2021: The Big Brand Theory

by Blackwood Creative | Dec 23, 2020 | General, Podcast | 0 comments

Editor’s note: Hey, hey! Our team at Blackwood has launched a podcast called The Big Brand Theory! To round out 2020, our host, Ryan Zerfas, spoke with Blackwood’s CEO, Kyle Johnson, about what lies ahead for sales in 2021. A lot has changed over the last 365 days,...
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