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Emojis: Their Impact On Engagement & Marketing Strategy

Emojis: Their Impact On Engagement & Marketing Strategy

by Blackwood Creative | Oct 20, 2020 | Content Marketing, General, Marketing, Social Media | 0 comments

Emojis are the most entertaining way to let people know how you’re feeling. Since iPhones began supporting them in late 2008, emojis have become a staple in most forms of online communication. They’ve even begun infiltrating the captions and descriptions of social...
Four Tips For Stellar Customer Service On Social Media

Four Tips For Stellar Customer Service On Social Media

by Blackwood Creative | Oct 15, 2020 | Branding, Business, General | 0 comments

Along with the growth of the internet, customer service has taken on a new form. Gone are the days of relying solely on 800 numbers for help – now you can type a quick email or DM to a company, and you’ve got assistance in a snap. In fact, nowadays 80% of...
Best Practices for Facebook: The Big Brand Theory

Best Practices for Facebook: The Big Brand Theory

by Blackwood Creative | Oct 13, 2020 | General, Podcast, Social Media | 0 comments

Editor’s note: Hey, hey! Our team at Blackwood has launched a podcast called The Big Brand Theory! This episode, our host, Ryan Zerfas, spoke with Blackwood Creative’s Content Creator, Karli Saner, about the expansive world of Facebook. If you’d prefer to listen to...
Evergreen Content: It’s Not Just For Trees

Evergreen Content: It’s Not Just For Trees

by Blackwood Creative | Oct 8, 2020 | Content Marketing, General, Marketing, Social Media | 0 comments

The holiday season may be approaching faster than any of us are ready for, but today, we’re not talking about evergreen trees. You may have heard the term “evergreen content” before; it’s something that many content writers and content creators strive for constantly,...
Should You Be Automating Email Campaigns?

Should You Be Automating Email Campaigns?

by Blackwood Creative | Oct 1, 2020 | Business, Content Marketing, General, Marketing | 0 comments

As technology has changed and evolved, so have our methods of marketing. Email marketing has been around since the 1970s, and it has certainly changed a lot since then. When automating email campaigns became possible, it was like a whole new world had been opened up...
All Things Podcasting: The Big Brand Theory

All Things Podcasting: The Big Brand Theory

by Blackwood Creative | Sep 29, 2020 | General, Podcast | 0 comments

Editor’s note: Hey, hey! Our team at Blackwood has launched a podcast called The Big Brand Theory! This episode, our host, Ryan Zerfas, spoke with Michael Yoder of Truth Work Media about the very activity they were engaged in: podcasting. If you’d prefer to listen to...
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