by Blackwood Creative | May 4, 2021 | Advertising, Branding, Business, Content Marketing, General, Marketing, Social Media |
Editor’s Note: Hey, hey! Our team at Blackwood has a podcast called The Big Brand Theory! This episode, our host, Kyle Johnson spoke with Hannah Corn, Global Social Media Manager at Lippert Components, about influencer marketing and how it can be a great strategy for...
by Blackwood Creative | Jan 12, 2021 | Content Marketing, General, Marketing, Social Media |
In the world of social media, influencers (and people who call themselves influencers) are everywhere. Typically, influencers are regarded in a similar way to celebrities: they show up at events, are sponsored by brands, and live luxurious lives. However, there is a...
by Blackwood Creative | Nov 26, 2019 | Branding, Content Marketing, General, Marketing, Social Media |
For quite some time now, Instagram has been teasing the idea of hiding the amount of likes on users’ posts. As expected, this has caused a lot of confusion about what this really means for brands, influencers, and Instagram users as a whole. Here’s everything you need...