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Pivoting In An Unpredictable World: The Big Brand Theory

Pivoting In An Unpredictable World: The Big Brand Theory

by Blackwood Creative | Apr 6, 2021 | Advertising, Branding, Business, Content Marketing, General, Graphic Design, Marketing, Podcast, Printing, Social Media | 0 comments

Editor’s Note: Hey, hey! Our team at Blackwood has a podcast called The Big Brand Theory! This episode, our host, Kyle Johnson spoke with Kelli Stopczynski, Director of Marketing at Quality Dining, Inc., about pivoting in business during unexpected times.  YOU...
Four Tips For Stellar Customer Service On Social Media

Four Tips For Stellar Customer Service On Social Media

by Blackwood Creative | Oct 15, 2020 | Branding, Business, General | 0 comments

Along with the growth of the internet, customer service has taken on a new form. Gone are the days of relying solely on 800 numbers for help – now you can type a quick email or DM to a company, and you’ve got assistance in a snap. In fact, nowadays 80% of...
Brand Strategy: The Big Brand Theory

Brand Strategy: The Big Brand Theory

by Blackwood Creative | Sep 1, 2020 | General, Podcast | 0 comments

Editor’s note: Hey, hey! Our team at Blackwood has launched a podcast called The Big Brand Theory! This episode, our host, Ryan Zerfas, spoke with Matt Esau from The University of Notre Dame about the impact of perception and positioning in your brand strategy. If...

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Blackwood Creative | Branding and Content Marketing for Businesses