by Blackwood Creative | Mar 9, 2020 | Branding, Business, General |
Back in 2016, Facebook officially launched Messenger Platform, an automated messaging tool aimed at businesses to send messages to clients giving them an overview of the company, sending links or videos, or answer customer questions about products or services. Then,...
by Blackwood Creative | Mar 3, 2020 | Business, General, Social Media |
Over the past few months, Facebook has updated their Messenger for Business systems in a few ways that will help businesses engage more efficiently and personally with their potential clients. Connecting with businesses over a messaging service is amazing, but it can...
by Blackwood Creative | Feb 27, 2020 | Content Marketing, General, Social Media |
Previously, we’ve discussed video content a fair amount. We’ve talked about IGTV, the return of long-form videos, and how to go about making high-quality video content on a budget. However, we haven’t really looked at what makes good video content. While this can vary...
by Blackwood Creative | Feb 25, 2020 | Content Marketing, General, Marketing, Social Media |
When it comes to social media marketing, “engagement” is one of the main buzzwords you tend to hear come up in conversation. However, though it gets thrown around a lot, this word is vital to your success on social media. What is engagement, why is it important, and...
by Blackwood Creative | Feb 20, 2020 | General, Marketing, Social Media |
It’s no secret that social media, like most things, is constantly adapting and changing to the world around us. Platforms are continually trying to stay up to speed with what consumers are expecting, and that often manifests itself into major changes being made to...