by Blackwood Creative | Jan 12, 2021 | Content Marketing, General, Marketing, Social Media |
In the world of social media, influencers (and people who call themselves influencers) are everywhere. Typically, influencers are regarded in a similar way to celebrities: they show up at events, are sponsored by brands, and live luxurious lives. However, there is a...
by Blackwood Creative | Jan 5, 2021 | Content Marketing, General, Social Media |
Lately, social media stories seem to be the craze amongst the most popular platforms. Pioneered by Snapchat back in 2013, stories are full-screen, vertical pictures and videos outside of the regular feed which only last 24 hours before disappearing. They provide a...
by Blackwood Creative | Dec 30, 2020 | Business, Content Marketing, General, Marketing, Social Media |
2020 is finally almost over – did you think we’d make it this far?! This past year changed practically everything about the way all of us were used to living. Social media marketing is no exception – 2020 impacted the digital landscape tremendously, and...
by Blackwood Creative | Dec 3, 2020 | Business, Content Marketing, General, Marketing, Social Media |
It’s no secret that deciphering the tone of written words can be difficult. How many times have we all misinterpreted someone’s text message? Social media copy works the same way. It can be really difficult to determine what some brands are saying if they aren’t being...
by Blackwood Creative | Oct 20, 2020 | Content Marketing, General, Marketing, Social Media |
Emojis are the most entertaining way to let people know how you’re feeling. Since iPhones began supporting them in late 2008, emojis have become a staple in most forms of online communication. They’ve even begun infiltrating the captions and descriptions of social...
by Blackwood Creative | Oct 8, 2020 | Content Marketing, General, Marketing, Social Media |
The holiday season may be approaching faster than any of us are ready for, but today, we’re not talking about evergreen trees. You may have heard the term “evergreen content” before; it’s something that many content writers and content creators strive for constantly,...