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Marketing vs. Branding: The Big Brand Theory

Marketing vs. Branding: The Big Brand Theory

by Blackwood Creative | May 7, 2020 | General, Podcast | 0 comments

Editor’s note: Hey, folks! Our team at Blackwood has launched a podcast called The Big Brand Theory, and we’re currently doing a “Marketing Vs.…” series. If you’d prefer to listen to the episode about Marketing vs. Branding, you can do so at this link. Enjoy!!...
Using Instagram Stories to Your Advantage

Using Instagram Stories to Your Advantage

by Blackwood Creative | May 5, 2020 | General, Social Media | 0 comments

Instagram Stories are a feature which allows a photo or text to remain on the site for 24 hours from the upload time. Instagram stories are easily accessible near the top of the app’s front page, and they are absolutely critical to the success of your company’s...
How To Write A Clickable Call To Action

How To Write A Clickable Call To Action

by Blackwood Creative | Apr 30, 2020 | Advertising, Branding, General, Marketing | 0 comments

The only surefire way to drive conversions through your website is to have a compelling call to action. But what qualifies as clickable? There are a lot of things to keep in mind when writing a call to action that people will actually want to say yes to. What is a...
How To Put Together & Pitch A Press Release

How To Put Together & Pitch A Press Release

by Blackwood Creative | Apr 28, 2020 | Advertising, Business, General, Marketing | 0 comments

When something exciting happens for your business, you want to shout it from the rooftops! Sometimes posting online about your exciting news just isn’t enough, and perhaps you’re looking for another option. If so, it may be time for you to consider putting out a press...
How To Plan & Execute A Virtual Event

How To Plan & Execute A Virtual Event

by Blackwood Creative | Apr 21, 2020 | Business, General, Marketing, Social Media | 0 comments

While most of the population is working from home during this time of quarantine, events are being postponed, rescheduled, and in many cases, cancelled entirely. This can be devastating news to professionals who rely on networking events to stay connected to their...
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