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Evergreen Content: It’s Not Just For Trees

Evergreen Content: It’s Not Just For Trees

by Blackwood Creative | Oct 8, 2020 | Content Marketing, General, Marketing, Social Media | 0 comments

The holiday season may be approaching faster than any of us are ready for, but today, we’re not talking about evergreen trees. You may have heard the term “evergreen content” before; it’s something that many content writers and content creators strive for constantly,...
Should You Be Automating Email Campaigns?

Should You Be Automating Email Campaigns?

by Blackwood Creative | Oct 1, 2020 | Business, Content Marketing, General, Marketing | 0 comments

As technology has changed and evolved, so have our methods of marketing. Email marketing has been around since the 1970s, and it has certainly changed a lot since then. When automating email campaigns became possible, it was like a whole new world had been opened up...
All Things Podcasting: The Big Brand Theory

All Things Podcasting: The Big Brand Theory

by Blackwood Creative | Sep 29, 2020 | General, Podcast | 0 comments

Editor’s note: Hey, hey! Our team at Blackwood has launched a podcast called The Big Brand Theory! This episode, our host, Ryan Zerfas, spoke with Michael Yoder of Truth Work Media about the very activity they were engaged in: podcasting. If you’d prefer to listen to...
Why Blog Formatting Is So Important

Why Blog Formatting Is So Important

by Blackwood Creative | Sep 24, 2020 | Business, Content Marketing, General | 0 comments

As you read more and more blogs, you’ll probably start to notice patterns in formatting. Not only have certain formatting practices become the standard because it’s easier for anyone to read, but blog formatting actually plays a very important role in your SEO...
What Is Company Culture & Why Should You Care?

What Is Company Culture & Why Should You Care?

by Blackwood Creative | Sep 22, 2020 | Business, General | 0 comments

In the business world, it’s relatively common to hear conversations come up surrounding “company culture.” Often, it’s a factor that can make or break a prospective employee’s decision to accept a job offer – so it’s majorly important. What is company culture,...
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