by Blackwood Creative | Feb 4, 2020 | Business, General, Marketing |
Whether you’re a small business or a well-established company in your community, marketing is what takes your brand from good to great. Marketing isn’t just a one-and-done type deal; it’s a strategy game that’s specific to each brand. There are different ways to...
by Blackwood Creative | Jan 21, 2020 | Business, General |
Our favorite, and most essential, question we ask our clients is: “What is it that you want to see from the work that we’re going to do?” We call this your “Key Performance Indicator” (or KPI). What is that one thing that, when...
by Blackwood Creative | Jan 14, 2020 | Branding, Business, General, Graphic Design |
Take a trip around the world, and you’ll know exactly where the McDonald’s is, no matter the native language. Walk through a sporting goods store and you’ll know immediately which shoes belong to Nike and which belong to Adidas. What do all of these brands have in...
by Blackwood Creative | Dec 10, 2019 | Branding, Business, General, Graphic Design, Social Media, Web Design |
It’s super important to constantly be improving and bettering yourself, but you won’t always have the time or resources to commit to a lot of work. Thankfully, with LinkedIn Learning, you don’t have to! It’s an incredibly beneficial platform – here’s what you...
by Blackwood Creative | Dec 5, 2019 | Business, General |
When your to-do list starts getting long, it gets easier to freak out about everything you have to do. And, as we all know, freaking out doesn’t help much in the avenue of productivity. However, there are several ways to take the burden off of creating a to-do list....
by Blackwood Creative | Nov 14, 2019 | Business, General, Graphic Design, Web Design |
Each and every year, new color schemes and design styles pop up and become widespread across social media and marketing platforms. Every brand wants to stay relevant and on-trend. Therefore, these patterns tend to attract many designers who put their own spin on the...