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Should You Be Automating Email Campaigns?

Should You Be Automating Email Campaigns?

by Blackwood Creative | Oct 1, 2020 | Business, Content Marketing, General, Marketing | 0 comments

As technology has changed and evolved, so have our methods of marketing. Email marketing has been around since the 1970s, and it has certainly changed a lot since then. When automating email campaigns became possible, it was like a whole new world had been opened up...
Why Blog Formatting Is So Important

Why Blog Formatting Is So Important

by Blackwood Creative | Sep 24, 2020 | Business, Content Marketing, General | 0 comments

As you read more and more blogs, you’ll probably start to notice patterns in formatting. Not only have certain formatting practices become the standard because it’s easier for anyone to read, but blog formatting actually plays a very important role in your SEO...
What Is Company Culture & Why Should You Care?

What Is Company Culture & Why Should You Care?

by Blackwood Creative | Sep 22, 2020 | Business, General | 0 comments

In the business world, it’s relatively common to hear conversations come up surrounding “company culture.” Often, it’s a factor that can make or break a prospective employee’s decision to accept a job offer – so it’s majorly important. What is company culture,...
Everything You Need To Know About A/B Testing

Everything You Need To Know About A/B Testing

by Blackwood Creative | Sep 17, 2020 | Business, Content Marketing, General, Marketing, Social Media, Web Design | 0 comments

On social media, your audience can make or break you. One of the most surefire ways to grow your business is to know what your audience likes to see! But how do you even figure it out? If only there was a way to just ask them what they want. Lucky for us, there’s sort...
Hiring Freelancers vs. Hiring A Marketing Agency

Hiring Freelancers vs. Hiring A Marketing Agency

by Blackwood Creative | Sep 10, 2020 | Business, General, Marketing | 0 comments

Whether you’re just starting your business or simply vamping up your marketing strategy, you may find yourself in a bit of a pickle. Perhaps you have ideas for how you want to market your business, but no idea how to use Facebook Ads; you are faced with the decision...
Marketing to Businesses vs. Marketing to Consumers

Marketing to Businesses vs. Marketing to Consumers

by Blackwood Creative | Sep 3, 2020 | Business, Content Marketing, General, Marketing | 0 comments

As we’ve mentioned in the past, the world of marketing is chock-full of acronyms. Perhaps two of the most common are B2B and B2C, and because they’re so widely used, it’s important to know what they stand for and how they differ from one another. Let’s look at 3...
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