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Is Print Marketing Dead?: The Big Brand Theory

Is Print Marketing Dead?: The Big Brand Theory

by Blackwood Creative | Jul 7, 2020 | General, Podcast | 0 comments

Editor’s note: Hey, folks! Our team at Blackwood has launched a podcast called The Big Brand Theory. If you’d prefer to listen to this episode about Print Marketing, you can do so at this link. Enjoy!! Dead?! WHAT? No way! No matter how digital our world may be, print...
Let’s Talk About Google Ads

Let’s Talk About Google Ads

by Blackwood Creative | Jun 2, 2020 | Advertising, Business, General | 0 comments

When it comes to digital advertising, you’ve probably at least heard about Google Ads. Also referred to as Google Adwords, this advertising program was created in 2000 with about 350 advertisers. 20 years later, there are now over a million people and companies...
Marketing vs. Advertising: The Big Brand Theory

Marketing vs. Advertising: The Big Brand Theory

by Blackwood Creative | May 12, 2020 | General, Podcast | 0 comments

Editor’s note: Hey, folks! Our team at Blackwood has launched a podcast called The Big Brand Theory, and we’re currently doing a “Marketing Vs.…” series. If you’d prefer to listen to the episode about Marketing vs. Advertising, you can do so at this link. Enjoy!! You...
Marketing vs. Branding: The Big Brand Theory

Marketing vs. Branding: The Big Brand Theory

by Blackwood Creative | May 7, 2020 | General, Podcast | 0 comments

Editor’s note: Hey, folks! Our team at Blackwood has launched a podcast called The Big Brand Theory, and we’re currently doing a “Marketing Vs.…” series. If you’d prefer to listen to the episode about Marketing vs. Branding, you can do so at this link. Enjoy!!...
How To Write A Clickable Call To Action

How To Write A Clickable Call To Action

by Blackwood Creative | Apr 30, 2020 | Advertising, Branding, General, Marketing | 0 comments

The only surefire way to drive conversions through your website is to have a compelling call to action. But what qualifies as clickable? There are a lot of things to keep in mind when writing a call to action that people will actually want to say yes to. What is a...
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