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Cookies: What They Are & Why We Use Them

Cookies: What They Are & Why We Use Them

by Blackwood Creative | Jan 19, 2021 | Business, General, Marketing, Web Design | 0 comments

Have you ever had a pop-up from a website talking about cookies? Unfortunately, they’re not offering you free chocolate chip cookies. These pop-up messages often include a disclaimer about not selling your data, but why? What are cookies, and why do so many websites...
Sales Strategy Going Into 2021: The Big Brand Theory

Sales Strategy Going Into 2021: The Big Brand Theory

by Blackwood Creative | Dec 23, 2020 | General, Podcast | 0 comments

Editor’s note: Hey, hey! Our team at Blackwood has launched a podcast called The Big Brand Theory! To round out 2020, our host, Ryan Zerfas, spoke with Blackwood’s CEO, Kyle Johnson, about what lies ahead for sales in 2021. A lot has changed over the last 365 days,...
10 Website Metrics You Must Be Measuring

10 Website Metrics You Must Be Measuring

by Blackwood Creative | Nov 19, 2020 | Business, General, Marketing, Web Design | 0 comments

When you’re looking at reports of the traffic you’ve seen on your website during the last period of time, it’s important that you know what you’re looking at! Each different number is an incredibly valuable metric and insight into your audience. Every little bit of...
Our Process: Building Remarkable Brands

Our Process: Building Remarkable Brands

by Blackwood Creative | Feb 13, 2020 | Advertising, Branding, Business, General, Marketing | 0 comments

Here at Blackwood Creative, we put our clients first. Your business and your success is at the center of everything we do, and we are committed to working with you to get the results you’re after. We’ve come up with a thorough process to increase your engagement,...
Brands Grow Because Of What Analytics Show

Brands Grow Because Of What Analytics Show

by Blackwood Creative | Feb 11, 2020 | Advertising, Branding, Business, General, Marketing, Social Media | 0 comments

Analytics don’t ever really see the spotlight; they’re typically more behind-the-scenes, like a stage manager for a theatrical production. However, what most people don’t realize is that analytics are a huge part of why the results of marketing can be so positive...
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