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Why Blog Formatting Is So Important

Why Blog Formatting Is So Important

by Blackwood Creative | Sep 24, 2020 | Business, Content Marketing, General | 0 comments

As you read more and more blogs, you’ll probably start to notice patterns in formatting. Not only have certain formatting practices become the standard because it’s easier for anyone to read, but blog formatting actually plays a very important role in your SEO...
What Is Company Culture & Why Should You Care?

What Is Company Culture & Why Should You Care?

by Blackwood Creative | Sep 22, 2020 | Business, General | 0 comments

In the business world, it’s relatively common to hear conversations come up surrounding “company culture.” Often, it’s a factor that can make or break a prospective employee’s decision to accept a job offer – so it’s majorly important. What is company culture,...
Hiring Freelancers vs. Hiring A Marketing Agency

Hiring Freelancers vs. Hiring A Marketing Agency

by Blackwood Creative | Sep 10, 2020 | Business, General, Marketing | 0 comments

Whether you’re just starting your business or simply vamping up your marketing strategy, you may find yourself in a bit of a pickle. Perhaps you have ideas for how you want to market your business, but no idea how to use Facebook Ads; you are faced with the decision...
Brand Strategy: The Big Brand Theory

Brand Strategy: The Big Brand Theory

by Blackwood Creative | Sep 1, 2020 | General, Podcast | 0 comments

Editor’s note: Hey, hey! Our team at Blackwood has launched a podcast called The Big Brand Theory! This episode, our host, Ryan Zerfas, spoke with Matt Esau from The University of Notre Dame about the impact of perception and positioning in your brand strategy. If...
6 Ways To Maximize Conversions & Drive Website Clicks

6 Ways To Maximize Conversions & Drive Website Clicks

by Blackwood Creative | Aug 27, 2020 | Business, General, Web Design | 0 comments

One of the main benefits to having a website for your business is your ability to gain more customers through organic online traffic. But what happens when your website stops doing that for you? It’s probably time to go in and rework some things to make sure you’re...
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