by Blackwood Creative | Jun 18, 2020 | Branding, Business, General |
Your branding is one of the biggest defining factors in the public’s opinion of your business. Whether we realize it or not, we are inclined to have a more positive view of a business that is visually pleasing. Keeping that in mind, it’s easy to see why your branding...
by Blackwood Creative | May 28, 2020 | Branding, Content Marketing, General, Marketing, Social Media |
When you’re talking face-to-face with someone, your tone can tell them a lot about what you’re really saying; there are certain audible cues that help people understand how something is being said and what the speaker really means. However, when you’re reading words,...
by Blackwood Creative | Apr 30, 2020 | Advertising, Branding, General, Marketing |
The only surefire way to drive conversions through your website is to have a compelling call to action. But what qualifies as clickable? There are a lot of things to keep in mind when writing a call to action that people will actually want to say yes to. What is a...
by Blackwood Creative | Apr 9, 2020 | Advertising, Branding, Business, General, Marketing |
More than likely, you are not the only business in your industry. Nonetheless, there are many ways to set your brand apart from your competition in order to gain new clients. If you’re ready to take your brand to the next level, keep on reading. The best way to set...
by Blackwood Creative | Apr 2, 2020 | Branding, Business, General |
A brand guide is a document or booklet that contains everything a designer would need to represent your brand. This includes your logos, spacing information, company colors, and company fonts. The bigger your company, the more your brand guide will include…but...
by Blackwood Creative | Mar 31, 2020 | Branding, Content Marketing, General, Marketing, Social Media |
It’s no secret that deciphering the tone of written words can be difficult. How many times have we all misinterpreted someone’s text message? Marketing copy works the same way. It can be really difficult to determine what some brands are saying if they aren’t being...