by Blackwood Creative | Feb 11, 2020 | Advertising, Branding, Business, General, Marketing, Social Media |
Analytics don’t ever really see the spotlight; they’re typically more behind-the-scenes, like a stage manager for a theatrical production. However, what most people don’t realize is that analytics are a huge part of why the results of marketing can be so positive...
by Blackwood Creative | Feb 6, 2020 | Branding, Business, General, Marketing |
We’ve said it before, and we’ll say it again. Marketing isn’t just a one-and-done type deal; it’s a strategy game that’s specific to each brand. As such, marketing implementation takes on different forms depending on the categories a specific business falls...
by Blackwood Creative | Feb 4, 2020 | Business, General, Marketing |
Whether you’re a small business or a well-established company in your community, marketing is what takes your brand from good to great. Marketing isn’t just a one-and-done type deal; it’s a strategy game that’s specific to each brand. There are different ways to...
by Blackwood Creative | Jan 30, 2020 | Content Marketing, General, Social Media |
Instagram CEO Kevin Systrom stood on a stage with influencers, declaring it was “time for video to move forwards and evolve.” Vertical video was the future. It was time for everyone to get on board with IGTV, the next big thing expected to rival YouTube. The hype...
by Blackwood Creative | Jan 28, 2020 | Content Marketing, General, Social Media |
In a world where social media is connecting more people online than ever, it’s no surprise that many people have a newfound dream of becoming famous on the Internet. But how do they do it? An app called Musical.ly hit the social media market in late 2014, allowing...
by Blackwood Creative | Jan 23, 2020 | Content Marketing, General, Social Media |
Spoiler alert: If we didn’t think Snapchat was relevant, we wouldn’t have bothered to write up this post. But the answers to those questions aren’t as simple as yes or no. We are going to cover two main things in this post: Is Snapchat still relevant?If so, should...